Dr Matilda & Dr Bridget's Dyslexia Revolution

Two PhDs, Two senior women in insights, Two stories about the impact of dyslexia at work and in life. Matilda and Bridget talks about their experience, what's helped and what's hindered. They want to see more awareness, support and a recognition of the gift dyslexia brings to insights and strategy.  Dyslexia affects a significant portion of the population—between 10–15% of school students in the UK, according to figures shared in Jamie Oliver’s recent documentary. 

Yet, its impact often goes far beyond education, shaping careers, self-worth, and how individuals are perceived in professional environments. Despite being a common learning difference, dyslexia is still frequently misunderstood, especially in industries that pride themselves on intellectual precision and polished communication.

Many professionals with dyslexia work hard to meet conventional standards—adhering to grammatical rules, perfecting copy, masking their natural ways of thinking and communicating. Often, this effort goes unseen, while mistakes are treated not as signs of difference, but as laziness or incompetence. The pressure to conform linguistically—despite a genuine love of learning, creativity, and verbal communication—can be emotionally exhausting.

In the insight and creative industries, where "thinking differently" is celebrated, the irony is sharp. Dyslexia, at its core, is a different way of processing information. It brings unique perspectives and inventive approaches. But these contributions are often dismissed if not presented in traditionally “correct” formats. Public shaming over spelling errors, grammar slips, or unusual expression reinforces a toxic message: try harder, or you're not good enough.

It's time to challenge these assumptions. Dyslexia is not a lack of intelligence or effort. It’s a different mode of thought. 

Tune in to our latest episode of Truth Revealed on Spotify or watch the podcast below: