"Building a framework to shape the development of The Wildlife Trusts"
We sought to understand the brand from all relevant angles
Through a programme where we immersed ourselves in all aspects of the organisation, we identified key brand moments and truths that were distinctive, authentic and a fit with the brand and its vision for the future.
We worked collaboratively with key stakeholders to align on the outputs before developing the final creative
These were agreed and developed further with key stakeholders before being brought to life through stories that epitomised these in both film and book format.